About Uli


Uli's Santa Fe boutique is not just a shop, it's an experience. Uli feels that clothes should be an expression of oneself which can be seen in her models who are customers with various backgrounds. Uli's motto is "show the best and hide the rest" as well as "life is beautiful, dress accordingly." Especially during these tough times with Covid 19, we need to bring joy and beauty back into our lives and Uli likes to do that through fashion. Fashion is not about the latest trend. It is about what suits one's body and what makes one shine. It is about enhancing one's inner beauty. Uli has a theater background and she is on the board of Theatre Grottesco in Santa Fe, New Mexico. Aside from fashion, Uli enjoys gardening and cooking.